Supergraphics research

It was suggested during my crit on Friday that I that I look into Supergraphics due to their enormous potential within wayfinding. I went straight to the library after the crit and picked up a book called  Supernew Supergraphics. The book features primarily pictures of Supergraphics in situ from around the world. There are also a series of interviews including one with Sascha Lobe, an artists I follow on instagram, on how he set up L2M3 agency in Stuttgart. This make it a very interesting contextual read for me. The book also has helped me too how different mediums can be used to create Supergraphics, from card stencils to industrial concrete moulding.

This project interested me due to the line on continuation that leads people to locations. Maybe I could do something similar but with a line that is not there, through negative space. However this would mean a lot of text going all around the walls if done in exactly this style.

I have been interested in large scale anamorphic typography for a long time, his seems to be a very effective application. To do something like this I would have to simplify my word/typeface down to a single glyph. Otherwise it would be a logistical nightmare. Also finding the right location may be tricky. 

This supergraphic typeface uses another one of the Gestalt principles. In this case closer is applied, meaning the eye completes the letters as if they were whole despite them being made up of a number of fine vertical lines. Its always good to keep principles like this in mind.